If you’ve been reading this blog for a while, you know that I always suggest using unconventional strategies to apply for a job in fashion. This includes for example emailing directly a company instead of applying online only (I teach more of this strategy inside this masterclass).
If the traditional application includes a resume, something a bit extra includes your LinkedIn profile. When I started out sharing career tips here on Glam Observer, LinkedIn was still new in the industry, but nowadays is more popular and everyone actively looking for a job has a profile on it (you do have a profile, right?).
But even though the platform has gained more popularity among job seekers and anyone who wants to advance their career, many still don’t know how to use it to the max of their capacity for your fashion job search.
That’s why today I want to share these 3 little known LinkedIn hacks that will boost your fashion job search
- The LinkedIn interview AI job interview feedback
The AI job interview feedback is a super useful feature of LinkedIn that will allow you to practice your job interview answers! Yes, you read that right. On this page (it’s available if you access LinkedIn from your desktop) you’ll be able to find the most asked questions during job interviews, record a video of yourself for each answer that you want to practice, upload it on LinkedIn and receive immediate feedback from the platform. The useful LinkedIn tool will tell you
- Your pace – how many words you used per minute.
- If you used any filler words, for example: “umm”.
- If you used any sensitive phrases.
- Answer tips to improve your response
If job interviews made you nervous, now with this LinkedIn feature you can practice your answers and get to your next job interview being more secure.
- Connect with people working at your dream companies (to appear first in the search results!)
You probably know that LinkedIn is the place to build your professional network. As well as on Facebook you send friend requests, on Linkedin, you submit connection requests. While you can connect with anyone on LinkedIn, you should NOT send your requests to whoever. I receive connection requests from people that are outside of my industry and that I have no reason to connect and I never accept those requests. You must be intentional with your connection requests BUT that’s not all. Maybe you didn’t know that LinkedIn’s algorithm works like Google’s search engine. Recruiters are on the hunt for the perfect candidate through the platform. The more optimized your profile is with the specific keywords, the more you can appear on top of their research. But keywords are not the only thing that will index your profile in the search results. In fact, if you already have connections with people working at the same company the recruiter is hiring for, your profile will appear on top of the search results!
So for example, if you dream of working at Dior, you should connect more with people working at Dior so that when the recruiter will execute their research on LinkedIn, your profile will be among the first to appear in the search results. So for example, if you have 5 connections from Dior vs someone else who has 1 connection, then your profile will appear on top when a recruiter is doing their research to scout new people to hire. (because you knew that recruiters use Linkedin not only to post job offers but also to find new members of the team, right? If not you are missing some pieces about LinkedIn and I do teach more about how to use this platform for your career in fashion inside my course Break into the fashion industry)
In case you don’t know what to ask when you request a connection to someone on LinkedIn, informational interviews are great ways to start a conversation with anyone in fashion. I teach more about informational interviews in this free masterclass.
- Use headlines even if you don’t have a job in fashion yet.
As I mentioned in the point above, one of the best ways to get discovered by recruiters is to optimize your profile with the right keywords that you add to your skills. BUT most importantly, the place where you should add the keyword is your headline. But maybe you are asking now, Giada I don’t have a job yet, what title should I add to my headline? Well, you can still write something like Aspiring Fashion Stylist. So if I am the recruiter or a stylist looking for an assistant and I type Fashion stylist on Linkedin, then your profile will appear in the search results as the keywords fashion and stylist are in your headline despite not having a job yet.
Want to learn more tips to land your dream job in fashion? Register for this masterclass here
Great and useful blog really helpful.
Social Media Management Agency