Fashion is not just a passion, it’s a business

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In the U.S., Fashion bloggers and influencers can earn up to $20,000 for a single post, and some small brands such as Kylie Jenner can be paid up to $300,000 per post assuming they have six million or more followers. In fact, the highest paid fashion bloggers in the world are reported to have incomes that range between $1 and $3 million a year. So, if you love and breathe fashion and you want to make it your career, there is no need to become a clothes designer to make a decent living out of it. However, while you don’t need to learn everything about sewing materials, you need to explore additional skills to support your career choice. Fashion only doesn’t sustain itself as a business opportunity. You have to consider the choices of fashion careers, and consequently, look for the skills you need to turn your passion into a successful company.

Launching your boutique? Get those skills onboard

Having an eye for trends and patterns and a feeling for what your audience is going to love with each season are essential talents on your need for your fashion boutique. However, a fashion boutique is first and foremost a retail business you need to manage to help it grow. That’s precisely why you need to have a grasp of business administration. What are the benefits of studying business administration? Ultimately, this type of degree guides you through the process of running a business, from financing to logistic tasks. You’ll find it easier to manage elements of accounting, team building, boutique marketing and even recruiting once you get a better understanding of business administration.

Starting your stylist gig? Get noticed!

Becoming a personal stylist can seem daunting at first, but it’s the perfect career path for someone who loves matching outfits to the personality of their clients. You need to develop a close relationship with your clients to get to know them at a personal level and find clothes that compliment their images. However, without a network in the fashion industry, you can struggle to establish your brand. How do you create connections in fashion? The answer is a lot easier than you might suspect. You can google the names of a company or a professional to get in touch with them through social media. Additionally, you can attend dedicated courses and events to meet up with same-minded individuals.

Living the life of a fashion expert? Get followers

Finally, if you are trying to establish yourself as a fashion influencer, you will need to build your online presence. While blogs are popular, you’ll find that a vlog can be more profitable. At the heart of your vlogging presence, you will need to invest in a quality video camera and a tripod to produce the best possible image. You’ll also need further equipment for sound capture, lighting and editing, making sure that you get a few how-to courses before filming. You need to get comfortable with the camera to build a relationship with your audience and monetise your presence.

While fashion might be your calling, you have to develop the right business skills before you answer it! From business 101 admin to editing and filming tutorials, there are plenty of options depending on where you want your career to go. It’s essential to spend time developing the extra skills that make the difference.

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Cait Munro Lifestyle Editor at Refinery 29

Refinery29 is one of the biggest media company focused on young women (and one of my favorite daily…

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