burberry new plastic free packaging

Fashion News of the Week You Need to Know

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Each Thursday we share with you a round up of the best fashion news of the week you need to know. Whether you want to work at a fashion company, or launching your own brand, is important to stay updated on the industry.

Zara will launch a service to embroider names onto denim clothing by installing pop-up corners in 3 stores in Milan, Amsterdam and Barcelona.

More and more brands are committed to sustainability and the British house Burberry just announced that wants to eliminate plastic packaging by 2025 and replace them with reusable or compostable. So far, the company has eliminated plastic lamination from its retail bags and poly bags for garment covers, reducing the use of 29 tons of plastic. By the end of the year, the luxury brand plans to replace all current hangers, shrouds and poly bags with an eco-friendly option. By the end of the year, the luxury brand plans to replace all current hangers, shrouds and poly bags with an eco-friendly option. Burberry has already been taking steps toward becoming environmentally responsible. In September last year, the brand has decided to stop using real fur and to end its practice of destroying unsalable products and excess inventory.

Among the fashion brands which today are more and more focusing on feminism, also the sportswear company Nike is focusing more and more on women. With the release of its “Dream Crazier” campaign, an emotionally moving commercial spotlighting some of the biggest moments in women’s sports, it was clear the brand wants to focus on female customers. On Monday in Paris, Nike announced new products (sport bras, shoes and apparel) for women and also its partnership in the 2019 Women’s World Cup with the soccer kits.

Still talking about Nike, Scott Morrison the founder of the 3×1 denim brand has partnered with the sports brand on three limited-edition jeans that are inspired by Nike’s Air Force 1 sneakers. The jeans, which are crafted from Japanese and Italian stretch denims and available in raw, stone wash and reactive black, are designed to complement the shoes, which will feature uppers in the same denim fabric.

Tom Ford might succeed Diane Von Furstenberg as chairman of the CFDA. DVF is ready to step down after 13 years at the Council of Fashion Designers of America. The CFDA board is due to meet on Tuesday to vote.

Stella McCartney, Christopher Raeburn and Bottletop are among the 10 fashion businesses that have been awarded the inaugural CO10 Leadership Award, which recognizes companies that put sustainability at their core. A panel of judges, including representatives from Farfetch, Kering and Vivienne Westwood, selected the winners who were chosen based on their ability to marry sustainability strategies with commercial ones. The key criteria, according to organizers, were mission, business model, products and services, impact, sustainability roadmap and communication strategy.

On Monday, Levi’s said it expects to raise as much as $587 million through its initial public offering. The company said it expects to offer 36.7 million shares priced between $14 and $16 per share, giving it a market value of about $6.17 billion.



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